What’s Your Idea?
When I first got this email from them, I thought, ” Here we go, they want us to do their marketing research for them.” After a moment, I realized the genius behind the new plan.
Starbucks (yes, I still love them) has put a new website up and into action called “My Starbucks Idea” and wow, if this isn’t the smartest way to get consumers to open up spill the beans, I don’t know what is! Let’s see, you get people to come on, share their deepest purchasing desires in your stores, they have a place to discuss things, vote and see the results, and…well holy cow, what’s next, a social network? Ohhhh. I get it, that’s sort of what it is. BRILLIANT.
I only have one request, wait, make that two: please bring back Amaretto before my husband climbs the walls and two, please tell me the secret recipe for the Pumpkin Spice…I won’t tell!
So what’s your idea? Are you asking clients what they want and then following up? If you’re not, you’re missing a great opportunity to serve your clients before your competition does.
Social bookmarking increases user interaction. Hope more use it.
I came across your site while I did a search on Google for business marketing network and your article on ng and Customer Service Blog - BizCoachDeb.com | BizCoachDeb’s Musings was informative.
Friday I was searching for sites related to Marketing and specifically web site marketing newsletter and I found your site. Thank you.