BizCoachDeb’s Blog

Getting to the Nitty Gritty of Small Business.

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If you've found this blog and hoped to find only warm, fuzzy stories about businesses in the U.S., you're in the wrong place. All will be covered: the good, the bad, and the horrific. As a small business entrepreneur, this is your opportunity to learn from the mistakes and triumphs of others.

Sample This

Written by BizCoachDeb on May 5th, 2008 | Filed under: Good Experiences, Ummm Marketing

Every 6 weeks or so, I receive a catalog from a company that offers different types of skin and makeup products -they’re called DHC. Some items actually have olive oil in them and remarkably don’t cause breakouts, but instead leave your face completely clean and smooth. However, this is not a testimony to the product line (which seems fabulous IMHO) but more to their way of marketing.

Outside of pen, calendar and other promotional product companies, these folks are the only ones I can think of that send real samples of their items, usually their best sellers (simply genius move!) and they also include samples of your choosing in your order. The samples are small for sure, but they do give you a micro-glimpse of the power of their products. It’s the ultimate “try before you buy” example and for me, one reason I continue to do business with them. As a business, what kind of “trial offer” can you provide your potential or even current customers?

To get your own catalog complete with a couple mini-offerings, visit their website. While a bit on the pricey end, their samples just might make you a permanent customer like me.



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