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If you've found this blog and hoped to find only warm, fuzzy stories about businesses in the U.S., you're in the wrong place. All will be covered: the good, the bad, and the horrific. As a small business entrepreneur, this is your opportunity to learn from the mistakes and triumphs of others.

Greetings

Written by BizCoachDeb on May 7th, 2008 | Filed under: Look What I Found

Perhaps one of the easiest and least expensive ways to reach out to people is through the use of handwritten, mailed cards. While many use the timely convenience of Ecards, one of the leaders in the greeting card business realizes handwritten notes are still the best way to communicate thanks and other sentiments.

Leave it to Hallmark Cards to offer a line of cards specific to the needs of the small business. Their catalog arrived in the mail and cleverly, had no pricing within. The cards were both engaging and fashionable, so the next natural next step was their website. There I found even more card selections, pricing and different ways to customize cards for any business purpose, right down to the envelope. Just jot a tiny note, sign it and drop it in the mail.

Thank you and birthday cards are always gestures that are never out of style. Add this touch to your business and you will stand out from the barrage of emails and junk mail your customers receive every day. Customize it and you’ll be more unusual in a positive way.



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    It never ceases to amaze me that companies spend millions to attract new customers (people they don’t know) and spend next to nothing to keep the ones they’ve got. Seems to me the budgets should be reversed. — Jeffrey Gitomer

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