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Ever call a place of business and get a totally disinterested party on the other line? I want to scream - they sound lethargic or basically like they could give a rat’s patuddy if you’re calling. Nothing could be worse than this as an initial call to a place you want to do business with. Some people will just hang up and move on, but some like me hope wrongly that things will get better.
Yesterday I made a call to a local company that I’m considering using for printing projects. Instead of being happy to help me, I am hurriedly placed on hold for a couple minutes by the rude attendant. I give them the benefit of the doubt, but really, shouldn’t I matter? Any way, after finally being picked up again by “Miss Happy”, I’m routed to what I hope will be a live, warm body, but instead, is a cold, boring voicemail box. That was yesterday morning, still no callback. Do you think I want to do business with such unresponsive people?
How can you prevent this scenario in your business? First, just please, get someone nice to answer the phone! ASK if I want to go to voicemail and if I do, make sure I am called back.
In this case, I have moved on. I cannot afford to deal with a business like this. Wait, maybe they need my help!




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